Improve your SEO rankings with content pruning

Improve your SEO rankings with content pruning
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Lots of content doesn’t always equal huge improvements in your website’s ranking. Making sure that content is valuable and relevant to your target audience is key and content pruning can help improve your rankings.

It’s important to review the content on your site once a year at least and make sure that it has not gone out of date or stale.

Content pruning – as it is known – is a must if you want your local business to climb the rankings or stay on page 1. This involves updating or removing content that may no longer be relevant and could affect your pages’ rankings.

The simple rule is the more you publish, the more you should prune.  This is to make sure that your content doesn’t become out of date with current trends, changes in law or algorithm changes and also that it aligns with your brand’s goals.

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How to Optimize Images for SEO? Part 2

How to Optimize Images for SEO? Part 2
Freelance web developer, SEO specialist, graphic designer, copywriter, and illustrator. I always try to be up to date, but the greatest fun is to be one step ahead.
Sebastian

In the previous article, we discussed the basics of how images and their optimization affect the SEO of your website. You should already know how to create proper alt and title attributes for the images and what are the most popular commonly used graphic formats. In this post, we will discuss further issues related to optimizing graphics for SEO.

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Local SEO is The Way to Go

Local SEO is The Way to Go
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Buying services or products locally has seen a huge upswing due to the pandemic and the war in Ukraine. Improving web traffic by attracting more local customers is the cornerstone of local SEO. All trends for the next 2 years suggest Local SEO is the way to go.

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6 Ways to Improve Your E-Commerce SEO

6  Ways to Improve Your E-Commerce SEO
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Every Irish business that has gone online in the last 2 years needs to understand these 6 ways to improve your e-commerce SEO.

If you don’t take these 6 simple steps then your competition could steal a march on you!

E-commerce SEO is the difference between small Irish companies that are successful at selling online and those that are not.

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5 Things your SEO Agency should have

5 Things your SEO Agency should have
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

To make sure you pick the right SEO agency for your company, you need to know what to look for and what questions to ask. Here are some of the basics you need to know.

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Does Google Rank Question-based Keywords Higher for SEO?

Does Google Rank Question-based Keywords Higher for SEO?
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Question-based keywords are now ranking higher for SEO than ever before and more than two-thirds of searches are voice-assisted questions. Making sure you have the answers to long-tailed questions should be a key part of your SEO strategy

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How to Optimize Images for SEO? Part 1

How to Optimize Images for SEO? Part 1
Freelance web developer, SEO specialist, graphic designer, copywriter, and illustrator. I always try to be up to date, but the greatest fun is to be one step ahead.
Sebastian

Do the graphics on your website influence your search engine ranking results? Yes, they sure do. Is it easy to explain how they do it? Well, this is where our story begins.

In this two-part series on SEO and optimizing images, I will try to explain in straightforward terms how this works.

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Keyword research has many benefits

Keyword research has many benefits
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Keyword research has many benefits, the most popular reasons being trend insight into the market. While it is not a crystal ball, if done correctly, keyword optimization can keep you ahead of the curve on and on your competitors when market conditions or buyers’ preferences begin to change.

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Content Will Always Drive Your Page Rankings

Content Will Always Drive Your Page Rankings
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Getting to page #1 in your chosen niche is never an easy task but unique content will always drive your rankings in that direction. 

Page #1  rankings are usually achieved by having a huge amount of traffic from organic sources (i.e. customers who are visiting your website and purchasing something because they came across the product on one of their searches).

So, if you want to rank well on Google, you need to get as much traffic as possible from organic sources (i.e. customers looking for something without any paid advertising). The more organic traffic you can get, the better rankings you will receive.

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Content is King but Context is Key. About Search Intent

Content is King but Context is Key. About Search Intent
My special power is to find the intent behind the searches your potential clients are making and make sure that your content addresses those and gets your pages ranked.
Sean

Understanding what your target audience’s wants are is the key to ranking high in your niche through organic searches. You have heard the saying, no doubt, that content is king. It is but context is key.

For Organic searches to impact your Google rankings, you need to research the search intent of those searching for similar products or services to yours.

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